North Dakota's tourism agency has announced that Josh Duhamel will continue to be the face of their promotional campaign.

Duhamel will continue as the spokesperson to help market the Peace Garden State to visitors from all over the U.S. According to a press release from North Dakota Tourism, the promotional campaign will include some new additions, such as Grand Forks and Duhamel's hometown of Minot.

In past years, visitors have been invited to experience North Dakota's history, the outdoors, family adventures, as well as several other activities across the state.

ND Tourism Director Sara Otte Coleman stated, "Research shows that this campaign is building awareness and generating new revenue for North Dakota."

The state is currently being featured in Minneapolis on their light-rail system and will continue to be featured throughout the 2018 football playoffs and Super Bowl.

Coleman has previously mentioned that Duhamel has been a good ambassador for North Dakota and having him featured in advertisements has boosted visits from tourists throughout the state.